The Facebook today announced the change of terms of use of its services and policy. Under the new terms, it once again legitimizes the tracking of its members' online habits through cookies, stating explicitly that they will use the data they collect for advertising purposes.
This, of course, is not new, but once again the social network makes it clear to everyone who believes in their online rights and privacy. 
The company says:
“By using our services, starting January 1st, you agree to our terms of use, data policy and cookie policy as amended. You still agree to see enhanced ads, with base the apps and websites you use. Learn more about these changes below, as well as how you can control which ads you see.”
All the text you can find here.
How to protect yourself partially
"If you do not want Facebook or other companies to collect and use information based on your activity on sites, devices or applications other than Facebook in order to show you ads, you may choose not to receive such ads from affiliates. companies through Digital Advertising Alliance at USAOf Digital Advertising Alliance of Canada in Canada or her European Interactive Digital Advertising Alliance in Europe. You can also opt out of your mobile device settings. ”
From her website European Interactive Digital Advertising Alliance follow the guide on behavioral advertising and privacy on the Internet. You'll find information on how this ad type works, so-called "cookies", And simple steps to protect your privacy on the Internet. In case you do not find the information you are looking for you can contact the service.
At Manage Options of service (wait until the site loads) you will find some of the companies that collaborate with websites to collect and use your information to provide behavioral advertising.
You can use the buttons to adjust your preferences. You can turn all companies on or off, or set up your company-specific preferences. Clicking on 
you can learn more about this particular company, whether it's turned on or not on your browser.
5 tips to help you manage your online privacy by European Interactive Digital Advertising Alliance.
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Do not panicBehavioral advertising is safeand transparent. Advertisers don't know who you are because the information they collect cannot identify you and they rely on your Internet browsing to serve you ads that reflect your interests.Learn more about behavioral advertising. | |
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Look for behavioral advertising information on every website you visit.Every website that uses behavioral advertising should have information about the collection and use of data whether it is collected by the website itself or by a third party such as an advertising network. | |
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Companies that manage behavioral advertising will still have to provide information on how to opt-out.You can opt out here. | |
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Familiarize yourself with the privacy settings on your computer.You can find these settings in the "Options" menu of your browser. When choosing cookie settings, remember that they often make websites more user-friendly (eg your preferences for sites, settings languages, passwords, etc.) |
The following example shows how privacy settings are made in Internet Explorer.
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Try customizing your privacy settings to suit your household needs.Ο κάθε ένας από εμάς χρησιμοποιεί το Internet με διαφορετικό τρόπο και για διαφορετικούς σκοπούς. Στα νοικοκυριά όπου περισσότερα από ένα άτομα χρησιμοποιούν τον ίδιο υπολογιστή, προτείνουμε ο κάθε user να έχει το δικό του λογαριασμό. Με τον τρόπο αυτό, οι ρυθμίσεις απορρήτου θα είναι προσαρμοσμένες στις ανάγκες και τις απαιτήσεις του κάθε χρήστη. |
