The iphone 8 will be quite an expensive device, with estimates pointing to a starting price of $999, and analysts warn that few will spend that much for a new phone.
Barclays' Mark Moskowitz explained in a note to investors that only 18 percent of buyers willing iPhone μπορεί να είναι πρόθυμοι να πληρώσουν 1.000 δολάρια για το νέο μοντέλο, επισημαίνοντας ότι υπάρχει πιθανότητα η Samsung να επωφεληθεί από αυτό, προσελκύοντας πελάτες που αναζητούν μια high end συσκευή σε πιο προσιτή τιμή.
"We are worried about Apple, because it will have to meet the significant expectations of its investors after the expected release of three new iPhones in September. This could be more difficult if we say that only 18% of potential iPhone buyers are willing to spend $ 1.000 + on a new device (Wireless Subscriber Survey, 08/09/17). the analyst explains.
In addition, the analyst estimates that more customers will be tempted to enter the mid-market market, mainly due to the models developed by fast-growing Chinese companies such as Huawei, Oppo and Vivo.
The analyst says that the new Samsung devices could benefit from the high price of the iPhone 8, but both the Galaxy S8 and Note 8 are also very expensive and are very close to Apple's price.
The recent Galaxy Note 8 Samsung will be available starting at $929 in the United States, but pricing will vary by company, with the T-Mobile, for example, to have the device for $930, while Verizon will sell it for $960.
At the same time, it is worth remembering that Apple could pull off a surprise, since there are many who consider the new iPhone essential for the projection them out…