Shares of Apple Inc. fell nearly 3% on Thursday, which according to ebluedue to its weak demand iPhone 8. The device has caused analysts and investors to question the company's strategy.
Mobile carriers in the United States and Canada are reporting slow upgrades in the third quarter, and while some expect some recovery with the launch of the iPhone X in November, others warn that the high price of the phone could burden demand.
The chief executive of Rogers Communication ( RCIb.TO ), Canada's largest mobile phone network, said on Thursday that the desire for acquisition of Apple Inc's iPhone 8 and 8 Plus, released in September, was "anemic" pending the Nov. 3 release of the pricier iPhone X.
Its financial director Verizon Communication Inc Matt Ellis said the number of upgrades in the third quarter was down from previous years, but he expects the iPhone X upgrade.
"As we enter the holiday season, we think we will see more demand."
Η Apple Lossless Audio CODEC (ALAC), to date it has not provided sales figures with updates, but the vendor's indications are not encouraging.
To understand the market confusion, we will mention that the older iPhone 7 takes precedence over its successor a month after iPhone 8, according to KeyBanc Capital Markets analyst John Vinh.
So the frenzy that prevailed every year after the announcement of the new iPhone was not seen this year, which was not unseen by investors.
Meanwhile, it is not just the public that refers to the high price of the iPhone X. Rogers CEO Joe Natale said that the expectation for the iPhone X is high, and that Apple's starting price of 999 dollars makes it a expensive device.
