iPhone ή Android: Το τέταρτο τρίμηνο του 2017 εμφάνισε την πρώτη πτώση στις πωλήσεις smartphone από το 2004, καθώς οι πωλήσεις συσκευών των δύο μεγαλύτερων εταιρειών της αγοράς Samsung και Apple μειώθηκαν στα τέλη του περασμένου έτους.
The data provided by Gartner show that total smartphone sales in Q4 (fourth quarter) declined by 5,6% over the same period last year. The numbers show lower performances by Apple and Samsung, while Huawei and Xiaomi showed stronger returns.
Samsung released just over 74 million Appliances during Q4 2017, from 76,7 million devices shipped in Q4 2016, a decrease of 3,6%.
But despite the fall, Samsung still has a market share that reaches 18,2%, from 17,8% that was 2016.
Apple had with 73,1 millions of sales, showing a tremendous decline from at least 77 million devices released in the same quarter last year. Apple's market share is currently at 17,9%.
But what is more worrying about Apple is that iPhone sales have declined and Gartner says the company's flagship has dropped at least 5%.
“Apple was in a different position this quarter than it was 12 months ago. It launched three new smartphones – the iPhone 8, iPhone 8 Plus and iPhone X – but its performance in the quarter was overshadowed by two factors,” said Anshul Gupta, research Director by Gartner.
“First, the later availability of the iPhone X led to slow upgrades to the iPhone 8 and 8 Plus, as the users they were waiting to try it expensiveτερο μοντέλο. Δεύτερον, οι ελλείψεις στην αγορά και οι περιορισμοί της παραγωγικής ικανότητας επέφεραν ένα μεγάλο κύκλο παράδοσης για το iPhone X, το οποίο επανήλθε στο φυσιολογικό στις αρχές Δεκεμβρίου του 2017. Αναμένουμε ότι η καλύτερη ζήτηση για το iPhone X να προκαλέσει αύξηση στις πωλήσεις της Apple κατά το πρώτο τρίμηνο του 2018 . "
Huawei, on the other hand, is now at 10,8%, after selling 43,8 million units, from 40,8 million last year, while in Xiaomi's case, growth was impressive: 28,1 million devices versus 15,7 million last year.