The US Congress has warned Mark Zuckerberg, CEO of Facebook Inc., that the era of self-regulation of social networks is very likely to be over, after the leakage data of the users of the social network, but also its use by Russia in disinformation campaigns during the 2016 presidential election.
During the hearings by US Senators, Zuckerberg agreed that some regulation is inevitable, perhaps even desirable, if it is not too restrictive. So whether or not the legislators agree directly or later, we will probably see restrictive arrangements in the functions and behaviors of the larger social network.
To mention that a possible government regulation on Facebook will mark the beginning of a new era for all social networks. Below are some of the ideas that are out there (posted by Bloomberg):
Facebook and the example of Europe
Stricter regulations for companies collecting and using consumer data will be implemented by the European Union next month (General Data Protection Regulation). Already large technology businesses such as Facebook, Google and Twitter have already decided to comply with the European regulation.
Zuckerberg said during the hearings that Facebook plans to expand some of these restrictions globally. The General Data Protection Regulation or the General Data Protection Regulation sets new standards for each sensitive data owner, from Amazon to (government) local government boards. All stakeholders will have to publish clear terms and conditions for users and have one of them "Clear" consent. Consumers will be able to request the deletion of some of their data using the "right to be forgotten. "
Senators Amy Klobuchar (Democrat) and John Kennedy (Republican) have called for the upcoming regulation to follow some of the EU regulations.
Use of government supervisor-supervisor
Some members of Congress have suggested launching a "digital security service" to oversee how consumer data is shared online. The agency would have the power to impose fines on companies for data breaches and to set regulations on which data collection companies can collect data and how they can use it. When Democrat Raul Ruiz suggested the idea to Zuckerberg, the CEO said the idea "deserves attention," which we can translate as: OK, let's move on to the next question.
Transparent ads on the Internet
Facebook and Twitter support the "honest advertising" law, a bill proposed in the Senate by Democrats Klobuchar, Mark Warner and John McCain.
The law will add to the Internet advertising policies the requirements currently in place on television and radio: The ad sponsor should be known, and not as the critics point out, there should be no indication as to who is in reality.
Facebook has already announced changes to its advertising policies, which will hurt aspiring trolls and agents of foreign governments.
The Federal Electoral Commission is also asking for online advertisers to be notified.
The Right of Preference
Illinois has the only law in the country that gives users the right to legal action when a company does not protect their data as it claims. It is the only law that can be invoked for a Facebook action for any case where a user's image has been used without his consent.
Sites responsible for their content
Trump on April 11 signed a bill to combat sex trafficking on the web, which makes websites responsible if they knowingly facilitate such crimes. The measure is a first step towards taking on the responsibility of Internet companies for the content of their websites. Supported by Facebook and the Internet Association, a Facebook team, Alphabet Inc. Google and Twitter Inc.
Ωστόσο, αρκετές εταιρείες τεχνολογίας και εμπορικές ομάδες ανησυχούν για το ότι ο νόμος θα βλάψει την καινοτομία και ότι θα υπάρχουν συχνές παρενοχλήσεις για τρίτους που χρησιμοποιούν τις platforms their. The law could also be a precursor to combating other online illegal activities, such as drug trafficking.
Breakdown of large companies
Some lawmakers have begun talking about curbing the size of giant tech companies. 20 years of experience in US antitrust cases has led economists and some technology experts to conclude that enforcement is too timid, with negative economic Results.
Το Facebook και η Google ελέγχουν περισσότερες από τις μισές διαφημίσεις της κινητής τηλεφωνίας στις ΗΠΑ. Το μερίδιο της Facebook στην κίνηση κοινωνικών μέσων από κινητές συσκευές, μαζί με τις υπηρεσίες WhatsApp, Messenger and Instagram, reaches about 75%.
Republican Sen. Lindsey Graham asked Zuckerberg during the hearing if his company has competitors. "Don't you think it's a monopoly?" Graham asked. "I certainly do not think so," Zuckerberg replied.
- CLOUD: the law that passed under the table & concerns us all
- Facebook at Congress: 38 questions for Mark Zuckerberg
