Its users YouTube που έχουν εγγραφεί σε πολλά κανάλια θα γνωρίζουν ότι η υπηρεσία τους επιτρέπει να λαμβάνουν ειδοποιήσεις μέσω ηλεκτρονικού ταχυδρομείου για κάθε νέο upload by the channel owners.
Alerts can, of course, be turned off by notification settings. Now, Google he said that it will stop email notifications for new video uploads from August 13th.
The changes will only affect email notifications, as the company says new upload notifications will continue to be displayed via mobile apps Android and iOS and Web alerts for those who have selected them.
The reason why the company changes the old system is that users open less than 0,1% of email notifications.
In addition, Google states that other important email communications related to user accounts, mandatory service announcements, and more will not be affected.
Regarding the effects on engagement due to the lack of these alerts, the company states that it found no effect on consumption or "tracking time" during its experiment, adding that more people interact with push alerts for mobiles and their Subscriptions feed ”.
While the change is small, it will indeed help users reduce email volume especially if they are subscribed to multiple channels. YouTube adds that the reduced messages email will help users locate and pay attention to important emails.
