WordPress is a free and open source blogging software and publishing platform written in PHP and MySQL. It is often modified for use as a Content Management System (CMS). It has many features, including an architecture for plugins functions, and a system of standards. WordPress is used on more than 14% of the top 1.000.000 websites. (info from WikiPedia)
First released on May 27, 2003, by Matt Mullenweg as a variant of b2/cafelog. Every WordPress software comes with 3 or 4 free θέματα. Συνήθως οι κάτοχοι ιστοσελίδων δεν τα προτιμούν γιατί θέλουν να ξεχωρίζουν (και καλά το κάνουν).
Choosing the theme for your WordPress blog is a very important decision. The appearance of the site is often the only criterion for thousands of WordPress users.
But it should not be the only one. The first impression of the site comes second when the selection criteria comes in with a good SEO, and a decent load speed.
Η optimization indexing by search engines is facilitated by the code of the theme, and unfortunately at the moment there are themes on the market that we can describe as unacceptable.
Below we will see what should have a proper theme for your WordPress website.
Let's start with the look and the formula.
Choose a topic that is close to what you are thinking of creating. If your goal is to create a personal website, buying a theme that has been developed to promote cooking recipes is totally irrelevant, even if you love the design.
To create a personal web site, thousands of themes are circulated, you just need to search until you find what you are doing.
Simplicity
At the moment, there are themes on the market that package all kinds of features: From woocommerce support, to templates for buddypress, double and triple menus, huge footer, maybe at the right price you will be able to find one with a swimming pool.
Do you really need all this?
Think about what you need. Much more and more features on a subject mean complexity in the code. Complexity in the code means low speeds, difficulty in modifying, and incompatibilities with browsers and plugins.
Find a simple, clean code topic to which you can later add or remove (why not) what you want.
If you're not one of the code-makers, find a topic that meets your needs and does not contain any of the above.
SEO
A theme made by a graphic designer will surely be impressive, but it will not get the performance of a theme developed by an SEO professional. Themes without schema and microformats markups may have a look but will not help your site go up in search results.
You can check if the topic you are interested in has been created for SEO from the following link:
https://developers.google.com/structured-data/testing-tool/
Generally:
Avoid supermarket issues, and choose trustworthy companies that apart from designers possess and knowledgeable of SEO.
Free WordPress Themes are often tempting but not perfect. No one forces the developer to continue the support.
Configure your theme with care, or create a Child theme and change the lights. This will not spoil the customizations with every new update of the topic.
Choose a responsive theme to display seamlessly on every screen size.
For closure:
Simplicity counts. Choose a simple theme with clean code that you can edit later. If you don't know from coding ask for help from people who know. Wrong settings cause malfunctions.
If the purchase of a subject is done to attract readers, the goal is completely wrong. Content is what counts, and on the themes they usually count are not visible to the eye.
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IGuRu.gr uses it Genesis framework and one Custom Child theme which we have developed for our needs.
