Apple has just confirmed the acquisition of the recognition app musics Shazam. The company also announced that the app will be free and ad-free for all users, even those using Android.
The purchase of this application has been on paper for some time. The acquisition was first reported to him December of 2017, but from today it is now official.
Shazam was one of the first applications για ανέβηκε στο top των online Stores, και μέχρι σήμερα έχει κατέβει πάνω από ένα δισεκατομμύριο φορές. Η εφαρμογή “ακούει” τραγούδια, τα “αναγνωρίζει” και στη συνέχεια γνωστοποιεί το κομμάτι στον χρήστη παρέχοντας συνδέσεις στο μέσω υπηρεσιών όπως το Spotify και το iTunes.
The application can be used by Apple for at least three main reasons.
One reason is to keep up with competitors. Google Pixel can recognize it automatically a song that plays without having to do anything. Now that Apple has bought Shazam, it can integrate the feature into future versions of iOS.
The second reason is profit. The Shazam application recognizes 20 million pieces a day. If Apple can drive users to iTunes, it could earn extra money.
Third reason? To improve the Siri digital assistant. Many people think that Apple has stayed behind with Siri. But taking advantage of Shazam's sound operations, especially sound recognition and analysis, he might add features to the digital assistant.
Whatever plans Apple has for Shazam, removing ads from the app is something that everyone will like.
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