Amazon on Thursday announced its own ChatGPT and DALL-E that it calls Amazon Bedrock.
Bedrock is one suite of artificial intelligence tools that will be able to help Amazon Web Service customers – businesses that run their business on Amazon's data servers – create chatbots, create and summarize text, and create and sort images based on instructions. 
While OpenAI's ChatGPT exclusively uses the GPT-4 language model, Bedrock users will be able to run specific tasks by choosing from a range of machine learning models that the company calls “models base”, such as AI2's Jurassic-21, Anthropic's Claude, Stability AI's Stable Diffusion , and Amazon Titan.
A content marketing manager, for example, will be able to use Bedrock to create a targeted advertising campaign in a new series productof, feeding the bot data so it can create product social media posts, display ads and web copy for each product, according to an AWS release.
A preview of Amazon's AI toolkit is already being used by select AWS customers.
So far, Coda, a company production document AI used by companies like Uber and the New York Times are using Bedrock to scale their businesses, according to Amazon.
