Traffic (web traffic) on Microsoft's Bing website grew after the chatbot was launched.
Internet users seem to be using Microsoft's Bing more since the company launched its new chatbot with GPT-4, increasing website visits by 15,8%.
Microsoft made Bing available to people who signed up on a waiting list on February 7, and since then it has acquired hundreds millions users. Meanwhile, Google stayed behind and launched Bard last Tuesday.
The lead gave Microsoft a boost in web traffic, and now the company's challenge is to maintain growth and win over Google users.
Gil Luria, an analyst at DA Davidson & Co, an investment firm, he told Reuters that
"Bing has less than one-tenth of Google's market share, so even if it converts one [percent] or two [percent] of users, it will actually be beneficial to Bing and Microsoft."
Increased page views will improve your online search business and advertisingof Microsoft, in an area dominated by Google.
The analytics company data Similarweb found that from February 7 to March 20, page views on Google dropped by one percent. It's hard to know if this slight drop has anything to do with Bing, and it'll be interesting to see if that changes in the future now that Google's Bard is starting to roll out.
