Η Microsoft is preparing to release a new logo for the machine searchς Bing, προσπαθώντας να αποδείξει την προσήλωσή της στην service, especially after the impressive growth recorded in the last 12 months.
Το Βing έχει γίνει από μια απλή μηχανή αναζήτησης, μια αυτόνομη platform on its own, and powers technologies like Cortana and Siri.
At the same time, it is the default Windows 10 search engine, and serves as an underlying technology for other web-based services such as AOL.
The new Bing logo will be released about two and a half years after the release of 2013 in September when Microsoft upgraded the search engine to get closer to the look of its other refreshed products.
Bing search engine the latest space (2015) has become quite a profitable business, since third-party statistics show that it currently powers more than 20% of searches in the United States.
In the last three months, the search business attributed over 1 $ 2 billion in revenue to Microsoft.
So it's easy to see why the company wants to focus on improving the service.