At the event Connect 2021 του Facebook, η εταιρεία ανακοίνωσε ένα πλήρες rebranding με νέα εστίαση στο metaverse. Μην ανησυχείτε, οι κοινωνικές εφαρμογές σας δεν θα πάνε πουθενά, απλά το Facebook he said his new identity: Meta
In a move that was expected (we had also predicted the name), Facebook created a new identity with a focus on the metaverse. With a new one name so also the new logo, welcome Meta to replace the Facebook brand.
Το νέο λογότυπο για το Meta εμφανίζεται σε ένα μπλε Colour που έχει διαφορετικό τόνο από το μπλε του Facebook, και με ένα εικονίδιο που φαίνεται να είναι μια διασταύρωση ανάμεσα στο σύμβολο του άπειρου και ένα ζευγάρι γυαλιά AR ή VR.
Speaking at Connect 2021 keynote address, CEO Mark Zuckerberg explained that he wanted Facebook's focus to shift away from social media applications to metaverse.
Social media friends, however, should not worry. Zuckerberg said Meta would keep existing social networking applications online.
To clarify, the new brand name Meta will replace Facebook Inc., which was the company behind each FB application. This means that you will still be able to open Facebook, Instagram, WhatsApp, Horizon and Oculus applications on your phone.
For most, rebranding in Meta does not matter. We also saw it with Google that happened A in 2015. There was no result after change of the name and everyone still uses them products of Google to date.
Although rebranding will not matter much, the company will have a new focus, as the reason for this change is the company's focus on metaverse. So as consumers we will see more products and services.