Facebook has released the feature Author Tag (ετικέτα συντάκτη) για τα μέλη των μέσων μαζικής ενημέρωσης, από τον Ιούνιο του 2013. Χθες ο product manager Vadim Lavrusik σκέφτηκε να υπενθυμίσει ότι εξακολουθεί να αποτελεί ένα πολύ χρήσιμο εργαλείο.
Lavrusik said in a Facebook Media blog post that the Author Tag feature makes it easier for journalists and other members of the media to allow users of Facebook who like their posts, to follow them.
Vadim Lavrusik wrote:
“When the reader returns to News Feed after reading the article, the preview story will appear with a Continue button at the bottom of the News Feed post that will link to the journalists' Facebook profile. It will also display a like button on journalists' Facebook pages.”
In addition to making it easier for some to follow the author of the article, the Author Tag can help journalists connect directly with readers who are more interested in their work. Journalists can then build further relationships with their Facebook followers by participating directly in the conversations, or through Q&As they will share with them.
Lavrusik also provided instructions for developers or journalists wishing to apply the Author Tag to their web pages:
"Developers can find the Author Tag documentation from here. Journalists should be sure that “Follow” feature is enabled on their profile. ”