There comes a new revolutionary service: Flattr Plus. One of the co-founders of Pirate Bay, Peter Sunde, presented his new project: The Flattr subversion.
Two days ago in a joint communique, Flattr and Adblock Plus, the company behind the world's most popular ad blocker, announced a partnership that will allow website owners to pay even if their visitors block ads in their browsers.
The new service, called Flattr Plus, is based on the well-known Adblock Plus and adds Flattr buttons to webpages where users block ads. If the user wants the content of the site, he can simply click the Flattr button.
This process requires users to have Flattr accounts to which they can deposit a monetary amount at the beginning of each month.
The way Flattr Plus will work will be by counting all the websites that the user visits and has pressed the Flattr button to see the content. At the end of the month, the user's deposit will be shared on all the websites he visited. The amount of money each site will receive will depend on the number of pages the user clicked.
The Flattr Plus service will be launched in the coming months, and Flattr along with Adblock Plus will earn ten percent of all money handled through the service.
So Sunde's new service seems to be trying to offer an alternative to the model with the classic and very embarrassing advertising that is currently in place. If the Flattr Plus service ever works, advertisers will be in a very difficult position.
Watch the presentation video:
https://www.youtube.com/watch?v=7S3aQSOYUbk