Gmail is learning from your behavior, but there's a problem

Gmail just got a whole lot smarter, shall we? Gmail is going to improve its search function soon, which will actually work for more users as long as you enable the right settings.

gmail

The company has long had a search function, offering specific filters and parameters to help its users find the right content in a crowded inbox. But despite the company's efforts, there are many who do not use all the platform's features.

To that end, Gmail will now use machine learning to understand exactly what you're looking for.

The new process will learn from previous searches and try to understand the type of results you click on from the keywords you use in the search bar, which will now also work with speech, a way similar to Google Assistant.

The upcoming improvement will check in addition to contact last names, as it did in the past, full names and email addresses, as well as previous emails and how often they contact you.

But to enable this search in Gmail, you'll need to turn on Web and App Activity in your Google Account, which can be problematic for customers who are concerned about their privacy and how they use their data.

The move is part of a series of updates being rolled out by Gmail in an effort to maintain its position as one of the most popular email apps amid competition from rivals such as Proton Mail and other privacy-conscious companies.

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Written by giorgos

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