Η Google απειλεί να κλείσει τη μηχανή searchs from an entire continent (*) – Australia – if a proposed law goes into effect that would force the company to pay news publishers for their content.
"If it became law, it would give us no real choice but to stop having Google Search in Australia," Google Australia and New Zealand spokesman Meg Silva told the Australian Senate Finance Committee today.
"We had to decide after scrutinizing the legislation and not finding a way, with the financial and operational risks, to continue to offer the service in Australia," he added, according to The Sydney Morning Herald.
The company, which has been pushing against the Australian bill for months, claims the country is trying to make it pay to display links and snippets in Google Search News, and not just Google News.
The Australian Competition and Consumer Commission (ACCC), which drafted the law, appeared to suggest in August that this should not affect Google's search business:
"Google will not have to charge Australians for using its free services, such as Google Search and YouTube, unless it so chooses."
But it is clear that Google disagrees.
As Google explains with Silva's statement and in a post on her blog, would rather pay the publishers for the producttheirs on Google News. (It already announced a program to pay publishers in Australia, Germany and Brazil in June.)
However, Australia does not believe that is enough. The ACCC believes the proposed law addresses "a significant imbalance of bargaining power between the Australian news companies Google and Facebook".
Ο προτεινόμενος νόμος της Αυστραλίας για τα μέσα ενημέρωσης, ο οποίος επί του παρόντος στοχεύει το Facebook και την Google, ακολουθεί μια έρευνα του 2019 στην Αυστραλία που διαπίστωσε ότι οι εταιρείες λαμβάνουν ένα δυσανάλογα μεγάλο μερίδιο εσόδων από τις διαφημίσεις στο διαδίκτυο, παρόλο που μεγάλο μέρος του περιεχομένου τους προέρχεται από τις εταιρείες ειδήσεων. Από τότε, η βιομηχανία ειδήσεων και μέσων ενημέρωσης έχει πληγεί σοβαρά από την πανδημία. Η Guardian he says that over a hundred local newspapers in Australia had to lay off journalists or close or stop printing as the income from advertisements decreased.
* Correction after a comment on Facebook.