Its business model Facebook relies heavily on collecting user information for the purpose of serving targeted advertisements.
This results in huge profits for the company. However, two of her former employees Whatsapp announced their own social network, an entity that promises to be completely different from Facebook.
The HelloApp is the brainchild of Neeraj Arora and Michael Donohue, who worked for WhatsApp before and after the acquisition of the exchange platform messages from Facebook. The new service claims to be "the first network of relationships", according to an official blog post of the application. What does this mean;
"Imagine your online friends are your real friends. Imagine that your feed is not full of people and posts that you do not like ", the publication says. "Imagine scrolling through important moments and seeing what you want to see - not what the algorithm wants you to see. Imagine not as a product. ”
HalloApp claims that privacy is an integral part of the service, keeping in mind the early days of WhatsApp. The service will use your phone number to record, end-to-end encrypted conversations, and use your contacts.
However, the company states that it does not collect "additional data" from your phonebook. In fact, the platform states that it does not collect, store or use your personal information.
Most importantly, it will not display ads. Instead of ads, administrators plan to provide additional features at a low cost.
The app has some basic functionality, with four tabs at the bottom (home, groups, chats, settings), a shortcut for adding a new post or images, and two icons at the top (one to invite contacts to the app and one for activity/notifications menu).
HalloApp is available for download on devices Android and iOS. But would you use this service?
