HP's latest announcement is about "Print AI," which it calls "the industry's first intelligent printing experience for home and office printing." 
What does this mean;
It is essentially a new driver package in beta form for some HP printers. According to the press release, it can deliver “Perfect Output” — capital P capital O, a branded tool that reshapes the contents of a page to fit it more ideally onto physical paper.
This is a very cool idea if we didn't know HP and the way they treat their customers.
"Perfect Output can detect unwanted content such as advertisements, printing only the desired text and images, saving time, paper and ink."
If the web page you are printing from does not offer print formatting, the software will create one for you. It will also serve to better organize printed spreadsheets and images.
But I don't see anything in this software that is actually AI or even machine learning for that matter. It implements the same formatting technology as a “read mode” that we've seen in browsers for about a decade.
The press release states that support and formatting tasks can be accomplished with “simple conversations,” which could at least leverage some of the large language models that have become synonymous with artificial intelligence as consumers understand it.
But based on the description, it's more about selling you something than helping you.
"Customers can choose to print or explore a select list of partners that offer unique photo printing capabilities, gift certificates and more."
