IFA 2014: Huawei big ambitions with 6 '' Ascend Mate7

Huawei launched today Ascend Mate7, IFN (Internationale Funkausstellung Berlin) 2014, incorporating a large 6 '' FHD display for enhanced entertainment experience, a tiniest 7,9 body for greater comfort, a more powerful 8-core processor for superior performance, and a more durable 4.100 mAh battery. With new single touch fingerprint recognition technology and EMUI 3.0, Ascend Mate7 invites its users to a significantly improved mobile experience, making their lives easier. Ascend Mate7 is Huawei's newest big-screen smartphone, showing its great aspirations as the third-largest smartphone manufacturer worldwide.

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"Today's day marks the arrival of the fastest and most impressive experience of large-screen smartphones for consumers. It symbolizes our unwavering commitment to making "Make It Possible" for everyone to enjoy our premium products, "said Richard Yu, Managing Director Huawei Consumer Business Group. "That Huawei Ascend Mate7 is the leader in the large-screen smartphone category with smarter performance, impressive power management and outstanding ease with superior single-fingerprint recognition technology. "

Smart performance

The Ascend Mate7 is equipped with the smart processor Huawei Kirin 925, 8-core architecture, consisting of 4 large chips AxNUMX 15 GHz and 1,8 small chips AxNUMX 4 GHz, which are activated in different conditions depending on the needs of the application or the running mode so the smartphone can manage his energy more intelligently. Ascend Mate7 saves up to 1,3% battery by automatically using the smallest Axminx kernels to use core applications that consumers use at least 7% of their time and by activating the larger Axminx cores for increased requirements such as games. The processor automatically activates extra cores when it detects that one kernel is used by 50% to 7%.

The Ascend Mate7 is probably the first 6 inch smartphone with single touch fingerprint recognition technology, ending tedious passwords. Allows users to unlock the phone at least 80% faster than devices using the slowest scanning option. Located on the back of the device, the size of 9,16 mm x 9,16 millimeter, sensor supports up to five sets of different fingerprint recordings, with the ability to be distributed in normal mode and guest mode. Thus, each user can rotate functions by enhancing security and protecting private folders, applications, and payment information. The highest density of 508PPI guarantees that it does not need repeated scans to unlock the device - even with wet fingers or under rainy conditions. OR ARM TrustZone also stores encrypted fingerprint data within the processor for better protection through SecureOS to prevent third party access.

Incorporating the fastest 4G connectivity LTE 6, with up to 300 Mbps, Ascend Mate7 lets you download HD movies in less than 30 seconds. Operating with a high density 4.100 mAh Lithium Polymer Battery, Ascend Mate7 has been able to fit a huge battery into its thin body offering more than two days of uninterrupted regular use. With Huawei's exclusive energy-saving technology, Ascend Mate7 has three power modes, normal, smart and ultra saving.

Style and essence

While it's rare for smartphones of this size, Ascend Mate7 is made up of more than 95% metal and incorporates an internal aluminum alloy construction for maximum heat dissipation. Being just 7,9 of millimeters and weighing 185 grams, it is designed with ergonomically curved back for ease of use with one hand and a very thin 2,9 frame that gives a screen-body relationship to 83%. Ascend Mate7 comes in three fashionable colors, moonlight silver, obsidian black and amber gold.

FHD in-cell LTPS 6 screen consuming less energy and technology JDI Nega-NEO for an impressive 1500: 1 contrast ratio, Ascend Mate7 delivers superb viewing detail. It has a 13MP back camera to take better, low-light group shots with the SONY 4 BSI sensor and f / 2.0 aperture. In addition, the 5MP front camera adopts the industry-leading 5P non-spherical lens for better sharpness and lower image distortion.

Intuitive simplicity

Ascend Mate7 will be available with EMUI 3.0, the new version of the intuitive user interface of Huawei, which is even easier to use with one hand and integrates a new look across the software environment. The new "timeline" design is extensively used for enhanced consistency and usability in various applications. In addition, it manages intuitive daily needs through practical and visually appealing design details such as the convergence of key features, calls, contacts and messages that can now be switched in just one move.

Availability and Accessories

The recommended price of the basic version of the Huawei Ascend Mate7 (2GB RAM and 16GB ROM) is € 499, while the premium version (3GB RAM and 32GB ROM) is € 599. It will be available in more than 30 countries, including mainland China, Hong Kong, Great Britain, Germany, Italy, France, Spain and Greece, since the third quarter of 2014, with new markets to follow . Its accessories include the new UltimoPower Active Noise-Cancelling headset that reduces 15-30db noise, leather cases and a charging cradle that turns the smartphone into a digital photo frame.

• 6-inch FHD IPS LCD display
• Resolution: Full High Definition (FHD) 1920 × 1080, 368PPI
• 16M colors
• Corning® Gorilla® Glass 3

Size and Weight
• 157mm (L) x 81mm (W) x 7.9mm (T)
• About 185g

Operating System / User Interface
• Android ™ 4.4 Kit Cat
• Huawei EMUI 3.0

• Huawei Kirin 925 CPU, 4 x A15 1.8 GHz quad-core and 4 x A7 1.3 GHz chipsets
• They have T628 GPUs

• 4100 mAh Li-Polymer (typical)
• 648 hours of standby time
• 8 hours movie streaming
• 9 hours of web browsing
• 3.5 hours of charging time
• Super power saving mode

• RAM: 2GB
• ROM: 16GB
• MicroSD: up to 32GB

• 13MP complementary metal oxide semiconductor (CMOS) rear-facing camera
o BSI sensor
o Photo: up to 4128 × 3096
o Video: up to 1080P 30fps
• 5MP CMOS front-facing camera
o Photo: up to 2592 × 1952
o Video: up to 720P 30fps
• Integrated camera flash
• Quick shooting
• Panoramic shooting
• Ultra Snapshot
• Watermark Photos
• 1080p video recording and playback
• File formats:
o Capture file format: .jpg
o Recording file format: .mp4

• Dual-microphone noise reduction

• Network:
Support for Long Term Evolution (LTE) networks and Cat6 (downlink: up to 300 Mbit / s, uplink: up to 50 Mbit / s)
o LTE FDD: 50.0 Mbit / s (UL), 300 Mbit / s (DL)
o DC HSDPA: 5.76Mbit / s (UL), 42 Mbit / s (DL)
EDGE Class 12: 236.8 Kbit / s (UL), 236.8 Kbit / s (DL)
o GPRS: 40 Kbit / s (UL), 60 Kbit / s (DL)
• Bluetooth 4.0
• Bluetooth Low Energy (BLE)
• WiFi 802.11 a / b / g / n (WiFi Direct, WiFi WPS)
• Portable WiFi hotspot
• Near Field Communication (NFC) support

• Accelerometer
• Proximity sensor
• Ambient light sensor
• Compass
• G-sensor
• Gyroscope
• Hall sensor

• Obsidian black
• Moonlight silver
• Amber gold

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Written by giorgos

George still wonders what he's doing here ...

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