Mastercard is reportedly starting to use selfies as a payment verification tool. The "innovation" will allow pilots to 500 users to use selfies instead of traditional card verification.
The leader security of MasterCard products, Mr. Ajay Bhalla said that the new feature will be very popular among the youth.
Bhalla told CNN that Mastercard is working with all phone manufacturers to develop biometric innovation.
"The new generation, which uses selfies, I think will find it a lot of fun. "They will embrace new technology," he says.
The app they prepare will smoothly integrate multiple biometric controls during a payment.
"You can choose to use your finger or your face."
Bhalla says the app will be released first in the US and soon will be available worldwide.
Users will have to hold their mobile phones at their eye level, blink it once and they will give the command for the procedure payment.
This process is designed to frustrate obvious attacks where attackers could use a victim's photo to verify payments.
Bhalla states that the images and other biometric formats to be used by the application should be transformed into a form that can not be stored or transmitted by the owner's device.
Bhalla also mentioned that they are considering the possibility recognitions to verify transactions by heartbeat or voice.
