Microsoft continues to try to persuade Windows 10 users to only use Microsoft Edge.
A user of the reddit recently revealed that Microsoft is trying to direct Windows users to its own browser even if they are searching for Firefox with the built-in Windows 10 search feature.
As you can see in the picture below, searching Firefox on a Windows 10 computer shows Microsoft Edge as the first result, while Firefox, the application that fits perfectly with the search keyword, appears second.
Microsoft Edge for Microsoft is the "best match," search result.
Such tactics do not, of course, like users, especially those who have been using Mozilla's browser for years. Let's say that specifically for users, Microsoft's tactics will not be as effective as the company hopes.
However, statistics show that Microsoft Edge has a market share just above 4%, while Google Chrome is clearly ahead of a 65%. This means that the majority of Windows 10 users are not using Edge and that Google Chrome and Firefox are the preferred alternatives.