The parent company of Facebook and Instagram, Meta, threatened to stop its European operations if EU regulators did not allow the company to share personal information data of users with the United States.
The move was related to a decision of her Court Europeanof the Union, (Shrems II case), which declared the sharing of data (Privacy Shield) between the EU and the US, no longer legal.
On October 7, 2022, US President Joe Biden unveiled the new deal protectionof data with the European Union, which is referred to as “Privacy Shield 2.0”, through an executive order.
The new agreement aims to clear the legal path for data sharing between EU and US providers.
The executive order specifies the commitments that his country intends to implement in the agreement EU-US Data Privacy Framework – DPF to protect European users.
The US hopes to remedy a legal problem through the aforementioned Executive Order (EU-US Data Privacy Framework – DPF) which restores a data transfer mechanism under EU law to Companies of the US – where, primarily, the business interests of large US technology and cloud providers were at risk due to GDPR.
It also aims to create greater legal certainty for companies using standard contractual clauses and binding corporate rules to transfer personal data from the EU to the United States.