Rockstar turns Miami into 'Vice City' for Grand Theft Auto 6 screening

iGuRu.gr > Rockstar turns Miami into 'Vice City' for Grand Theft Auto 6 screening

Rockstar Games and the mayor of Miami-Dade County are discussing a joint advertising campaign that will transform parts of the county to look like areas from Grand Theft Auto 6, he says the Rock Paper Shotgun blog:

The proposed publicity event would include “an immersive arrival experience” at Miami International Airport, complete with Vice City signs and airplanes painted in GTA 6 colors, along with branded Metromover skytrains and specially designed manhole covers… It proposes a visual shipyard installation inspired by GTA 6’s Port Gellhorn, featuring shipping containers, cranes, and cruise ships. There’s also talk of a “Vice City Motor Fest,” which could feature “classic cars, custom vehicles, lowriders, motorcycles, tropical graphics, and local entertainment in a controlled, family-friendly environment.” Attendees would likely be discouraged from stealing the cars…

See more articles from iGuRu.gr when you search for news on Google.

iGuRu.gr preferred source

Rockstar has sent a team to Miami to research the culture and study the habits of the residents – including “ex-criminals,” in the careful wording of senior vice president Rupert Humphries.

The proposal also suggests murals, buses with advertisements, and even a Vice City-inspired baggage claim facility at the airport.

Although nothing has been officially agreed upon or approved, the mayor's office confirmed the discussions, as reported by Axios.

The Miami-Dade County sheriff "has publicly opposed plans to turn the city into a real-life version of Grand Theft Auto 6's 'Vice City,'" reports Kotaku.

The reason? The video game city “includes murders, robberies, drug dealing, car thefts, violence against law enforcement,” as well as “other behaviors” that the police department works “every day to prevent.”