The giant high-rise digital billboard analysisof LG in New York's Times Square displays impressive 3D content, conveying the message that life is better when we care for the environment.
The digital show not only highlights the importance of LG's commitment to a zero carbon footprint by 2030, but also the family-friendly message Life's Good for All Lives, which reminds the audience that the climate change it is not only a human problem, but affects every living organism on Earth.
LG's new message "embraces" all living things and is presented in pop-up 3D visual on a billboard, located on the northeast corner of 45th Street and 7th Avenue.
With the characteristic 90 degree curve in its design, the high resolution screen delivers unforgettable visuals that bring LG's Life's Good philosophy to life, inspiring all passers-by to take a more active role in protection land.
Environmental 3D content will continue throughout the year, with refreshed content every six months.
Since its commitment to zero carbon footprint in 2019, LG has been implementing various initiatives, which go hand in hand with its promise to fulfill its commitments by the date it has set as a goal.
By 2030, LG is well on its way to reducing carbon emissions from its global business by 50 percent compared to 2017 figures, while expanding its use of renewable energy sources.
LG's electronic billboard in Times Square is one of the most popular tourist attractions and unique due to its ability to reach 50 million people every year.
Very few external platforms can claim to "capture" so many pairs of eyes. And to keep things interesting, LG adds new content to it quite often, so that anyone in the area is encouraged to go through to see all the interesting things the company is doing in Times Square.
