News Feed is probably the most important feature του Facebook, και δεν υπάρχει καμία αμφιβολία ότι η εταιρεία δαπανά πάρα πολλά στην έρευνα αλγορίθμων που βελτιώνουν το περιεχόμενο του. Όμως αποδεικνύεται ότι οι αλγόριθμοι δεν είναι αρκετοί – μερικές φορές ζητώντας από πραγματικούς ανθρώπους άμεσες ερωτήσεις αποδίδει better Results.
In accordance with Backchannel, since the foundation of News Feed, 2006, the Facebook has realized by simply observing reactions in a user's timeline and by counting likes and shares can not safely discover the content they like in the world.
A Project Manager of News Feed gave an example by likening posts to doughnuts. If someone brings Donuts you will definitely eat them because they are delicious. But that doesn't mean you won't eat something else except by Donuts.
So to improve the News Feed, Facebok is already testing a new feature in a random sample of its members from the United States. By using a special version of the social network, it gives the ability to score content. The reviewers are asked to interact with the content as they always did, and then to answer questions about their experience, but also to write a paragraph describing their feelings about what they were living.
This research was launched only in August of 2014, and has already given some interesting ideas, such as this confirmation of Facebook content.
Facebook currently has approximately 600 auditors for the project, but intends to continue adding new members as tests continue. With a continuing trend towards automation, this particular research done with the interaction of real people is a welcome change.
