Tim Cook attended the Goldman Sachs conference today and asked several things about Apple. One of the questions was whether Apple has now reached its peak. His answer was the following:
"We create products that people did not know they wanted and now they can not live without them"
According to Cook, Apple believed that there was a lot of room for growth in the mobile market and took advantage of it:
I believe that in the future all phones will be a smartphone. There are many more people in the world than 1,4 billion already using smartphone and I see this as one of the best markets of all time.
There has been tremendous momentum. From 2007 to 2012, 500 million iPhone have been sold, with 40% of this sales last year. There is an incredible momentum in the market, in such a short time, while it has also helped developers too. We have given a total of 8 billion dollars to them.
IPhone is only available in 50% of the world. Honestly speaking, I see very much for development.
Dimitrios Georgoulas @ GreekAppleNews