The campaign Faceblock calls all Facebook users to stop using the platform for a day to protest the company's involvement in the scandal Cambridge Analytica.
Faceblock is scheduled to coincide with the appearance of Mark Zuckerberg in the US Congress on Wednesday, where Facebook's CEO will have to give explanations on privacy issues.
The international group behind the protest is asking users of all Facebook services, (Messenger, WhatsApp and Instagram) to stay away for 24 hours.
Laura Ullman, a campaign spokesman, said the team is concerned about data privacy and how the company works.
“We wanted to organize some direct action where people could say they love Facebook but want to see it improved. Not using the platform for a day, is an act that is easy to do, but will send a powerful message. "
"We have chosen the day because we want to show Zuckerberg and the US government that we want change. "It's the responsibility of Facebook to manage its platform, but it's also the responsibility of governments to ensure that companies protect data and regulate monopolies."
Others said they thought they would completely delete their Facebook account, but Ullman said that this would not be feasible for everyone and that many still consider Facebook and its other platforms to be useful.
"Not everyone has the privilege to do so. Facebook has established a monopoly and in some countries the only access point to the internet is through Facebook. It's often the only source of news in some places. "
"Facebook has also become a platform for organizing communities, so why should these people suffer because of a bad company policy? Why should they give up their involvement in the community in order to take a stand against a company that is not properly regulated, that has bad policies and that has lost the trust of its members?
Zuckerberg, who founded Facebook in 2004, will testify before the Energy and Commerce Committee, which will examine Facebook's "use and protection of user data." He has also agreed to testify before a joint hearing of the Senate Judiciary and Commerce Committee next Tuesday.