That's it Facebook reportedly close to starting one platformof advertising that could threaten Google's leadership position.
Η Wall Street Journal states that Facebook will eventually show (the upcoming bdteam) στον κόσμο τι έχει κάνει με το Atlas Advertising Suite, ένα εργαλείο που αγόρασε από τη Microsoft last year.
The management tool and measurementof ads will apparently start as a social network advertising platform that it will use to boost its revenue and compete with Google online advertising. We should mention that Google as everyone knows, in this area is considered a tough player.
The tool is designed to help businesses from around the world manage their campaigns and set their goals better. Considering the multitude and type of information it collects Facebook from over 1,3 billions of monthly users, we can form a pretty clear idea of how this new platform will be a gold mine for those who intend to advertise.
It will be interesting to see if it is Facebook can really compete with Google.
