Χιλιάδες βίντεο για μια μεγάλη γκάμα productτων που διακινούνται μέσω διαδικτύου “κυκλοφορούν” καθημερινά σε κοινωνικά δίκτυα όπως το YouTube.
Through them, a multitude of people describe their experiences of using a product, be they individual consumers - or group members who seek to be active as non-discriminating product evaluators.
With base το γεγονός αυτό, αλλά και τις έρευνες που αποκαλύπτουν ότι η παρουσία βίντεο στην ηλεκτρονική σελίδα ενός προϊόντος αυξάνει κατά 64% την πιθανότητα αγοράς του από τον επισκέπτη μιας ιστοσελίδας, οι μηχανικοί λογισμικού Δημήτρης Κουρτέσης και Κωνσταντίνος Μπρατάνης αποφάσισαν να αναλάβουν την πρωτοβουλία ώστε να δραστηριοποιηθούν επιχειρηματικά προς την παραπάνω κατεύθυνση.
At first, they tried to find out if there is a similar service that "feeds" the online stores with this type of video. When they realized that this was not the case, they tried their hand at business competitions abroad. After winning second place in the business start-up competition at the start up weekend in Sheffield, England and third place in the e-commerce category of the Global Start Up Battle international competition, organized online by Seattle, USA, they entered the nomination process. of the company "Goodvid.io" which is currently implementing a pilot program for the implementation of a relevant software.
"The software αυτό βοηθά τα ηλεκτρονικά καταστήματα να βελτιώσουν την εμπειρία browsing του επισκέπτη σε ένα ηλεκτρονικό κατάστημα μέσω της προσθήκης βίντεο από το youtube και το vimeo που περιγράφουν τα προϊόντα. Επιπλέον το λογισμικό καταγράφει τα βίντεο που έχουν τη μεγαλύτερη απήχηση, με βάση στοιχεία, όπως ο χρόνος παραμονής ενός επισκέπτη στη σελίδα, η παρακολούθηση του εν λόγω βίντεο, οι φορές που προβλήθηκε και το αν τελικά πραγματοποιήθηκε αγορά ή όχι. Με τον τρόπο αυτό προτείνονται στο κατάστημα τα βίντεο που έχουν την καλύτερη απόδοση ώστε στη συνέχεια και το ηλεκτρονικό κατάστημα να τα χρησιμοποιήσει και να αυξήσει τα κέρδη του” επισημαίνει στο ΑΠΕ- ΜΠΕ ο κ. Κουρτέσης.
He clarifies that the goals of "Goodvid.io" is not the approach of online stores but of software companies that manufacture software for online stores and therefore have access to a large "part" of the international market.
Speaking about his experience so far from this business venture, he notes: “It is not a one-way street to be a private employee. I completely rule out the idea of the state. "I would advise young people to consider, before looking for a job, the possibility of setting up their own business with other people they trust to be their own boss."
This spirit will be endeavored to pass on to Messrs. Kourtesis and Bratanis to the young people of Kozani and Florina, where they will be found in the next few days in the framework of events organized by the European Commission delegation in Greece, the Office of the European Parliament in Greece and the organizations of the above regions.
"Indeed, young people in a state that does not help them and in the midst of a crisis, thinking creatively and out of the ordinary, can find an edge and be able to create," his boss told APE-MPE. Aris Peroulakis, Communication Department of the European Commission Delegation to Greece.
To this end, it stresses the need for the state itself to set up entrepreneurship therapists, to advise on the possibilities for financing business plans from the NSRF or other European funds, to propose specific training actions required in specific fields of work, to move forward in general, structural changes for the benefit of youth entrepreneurship and the fight against unemployment.
"Unemployment is a scourge for our country that is bleeding from human resources and is constantly seeing more and more young people leaving the area. With events and information actions for the development initiatives of the European Union and the good practices that are already developing in Greece, we could give the impetus for more similar initiatives "notes the chairman of the Coordinating Committee of the Florina Active Youth Group (Ο.Ε.ΝΕ. Φ) Costas Filippidis.
Source: kathimerini.gr
