The Facebook today launched a new service called Workplace. The service targets the business sector by allowing them to create their own Facebook clone, accessible only to their employees.
Facebook has been working for many years with this project, which has been in the last 20 months in a beta stage under the name Facebook Workplace.
Over 1.000 organizations and companies have helped test to perfect it product. The list of first testers includes big names such as Booking.com, Danone, Renault, RBS, Starbucks, Campbell's and others.
Η κατασκευάστρια εταιρεία αναφέρει ότι το προϊόν της είναι στην πραγματικότητα μία εφαρμογή της platformof Facebook, which Facebook employees use internally to build Facebook !!!. This new product is an on-demand Facebook social network that companies can deploy as part of their internal network.
Το Workplace υποστηρίζει τα κλασικά χαρακτηριστικά του Facebook, όπως News Feed, το Facebook Live, ένα εσωτερικό σύστημα συνομιλίας (Messenger), ομάδες, αντιδράσεις, publications, or searches. In addition, the company has created a custom dashboard for administrators where they can get reports and analytics about what has happened on their company's network in the past month.
Of course Facebook plans to make a profit from its new tool. The current pricing model will charge companies with base the number of active employees each month. This means that if the employee does not use the product, the company will not have to pay for him. This pricing model eliminates the need for an indefinite quota of employee usage and will help businesses keep costs down.
With Workplace's release, Facebook will become a direct competitor for companies like Google and Slack, which offer similar business communication tools. Companies wanting to try the Workplace can get the product for a three month free trial, after which they will have to pay between $ 1 and $ 3 per employee, depending on the number of active users. The more users a company has, the less they have to pay per employee.
Facebook estimates that with nearly a total of 1,6 billion active users each month, companies will get closer to Workplace because employees are already well-versed with the Facebook platform, which also comes with mobile applications.
