The new colorful has just appeared logo of Google. THE company introduced the new logo on the search page, marking a new era. The company's new branding effort was made possible by the creation of an essentially new font. The new logo marks the company's new direction.
It looks a bit like Android's Roboto font, but it's called Product Without.
The Google design team reports on the new font:
Along with the development of the logo we created a new geometric without serif font….. which we call Product Sans.
The font design is inspired by the style of textbooks, but adopts the neutrality of a geometric sans serif. This allows us to maintain the appropriate level of distinction between the Google logo and its name product.
The character set is complete, with numbers, punctuation marks, pronunciation, and alternate characters, fractions, symbols, and supports extended Latin, Greek and Cyrillic.