2013, Google removed from its systems over 350 million poops advertisements and more than 270.000 bad advertisers.
The data comes from Google itself and reports that compared to 2012, the number of bad ads increased by 59%, by uploading the number to 350 million ads from about 220 million for 2012.
On the bright side, however, the number of advertisers who offend with the work has been significantly reduced. In 2012, there were over 850.000 advertisers banned by Google, while in 2013, there were just over 270.000.
The company believes that the increase in the total number of online business advertisements is responsible for increasing the number of bad ads being dropped, while the decline in the number of bad advertisers is due to new Google security screens, which overturned countless fraudsters.
Efforts to market productof counterfeits in AdWords decreased by 47% in 2012 and 82% in 2013, which highlights the significant improvements of the platform. About 14.000 advertisers were banned for trying to sell fake products.
Since the company's revenue model is based on advertising, there is some sense in Google's exposure - self-promotion, but also that it tries to keep everything clean, so that the users to continue to trust her.