Many imaginative Internet users spend time collecting and documenting the wonders of the modern world, such as the r / mildlyinteresting subreddit on Reddit or “Things Fitting Perfectly into Other Things”On Tumblr.
That's how the Instagrammer started Matija Erceg from Vancouver Canada. Erceg finds everyday things that remind food and combines them with their edible equivalents in order to create the order @SeriousDesign.
These visual amalgams are vivid representations of various twisted experiences, but with curiosity and alternation, or what Erceg himself calls, "they are pleasantly disgusting."
A controller for NES console reminiscent of ice cream that sticks to the hands, a greasy onion ring reminiscent of diamond rings and in-ear headphones that instead of lice have shrimp, are all objects that challenge us to think about how we use all these objects every day.
"Imagine the feeling that you can have it in your ears as you would with the regular headphones," he told his blog Instagram Erceg, describing the shrimp headphones. "I think seeing the shrimp at the end of the cables helps you capture that feeling."
Our personal nightmare here at VICE, with regard to the project of Erceg, is the sunglasses that instead of glass lenses have raw meat.
The way it processes images in Photoshop it may not make the works completely realistic, as one would encounter in his work Thomas Dagg or his Logan Zillmer, but they manage to give the viewer the basic creepy idea behind the artist's imagination.
That said user, is currently studying food sculpture in hopes of bringing @SeriousDesign out of the fictional world and into the physical.