Kaspersky Lab: The annual conference "Emerging Markets Partners Conference"Her Kaspersky Lab, which is aimed at the company's partners in emerging markets markets.
The conference was held in Marrakesh, Morocco and brought together more than 100 participants from 42 countries in the Middle East, Latin America, Africa and Eastern Europe. Kaspersky Lab partners were informed about its new strategy for corporate security solutions and the improvements made as part of the partnerships. At the same time, they had the opportunity to be informed about the latest trends in the digital threat landscape, to share best practices, to participate in training sessions on technology issues and to discuss the most important current issues. As part of the conference, Kaspersky Lab also hosted associate awards for outstanding results in various fields.
During the conference, which offered to its partners Kaspersky Lab the opportunity to exchange opinions, eight presentations and a training seminar were held by top executives and experts of the company. Among the speakers was the Garry Kondakov, Chief Business Officer, The Maximum Frolov, Managing Director for Emerging Markets, o Costin Raiu, Director team's Global enviroment Research & , The Vladimir Zapolyansky, Headof Product and Technology market and Alexander Erofeev, Chief Marketing Officer.
At the opening presentation of the conference, the Garry Kondakov referred to the new challenges facing the Kaspersky Lab, as the global economy is constantly changing. Although the situation is changing, he stressed that both users and businesses still need protection and pointed out that the success of the company is not only based on the range of effective security products available, which are continuously upgraded but also on the ability of the community of its associates to the client.
"The IT world is changing faster than in the past, bringing new challenges for us. Within the last two years, we have seen her appearance νέων τάσεων που επηρεάζουν τα επιχειρηματικά μοντέλα των εταιρειών Πληροφορικής. Επιπλέον, έχει εμφανιστεί μια εντελώς νέα γενιά καταναλωτών, η οποία περιμένει από εμάς να είμαστε αρκετά ευέλικτοι, ώστε να ανταποκριθούμε στις απαιτήσεις τους. Ταυτόχρονα, η ασφάλεια εξακολουθεί να αποτελεί βασική ανάγκη και το key to deliver it to users and businesses during this constant change is an evolving ecosystem of partners. The reason we are moving to a new level of mutual relations with our partners is to maintain a fast pace and successfully use every new opportunity that comes our way," concluded Garry Kondakov, Chief Business Officer of Kaspersky Lab.
The conference focused on the company's continued commitment to the channel of associates. Its integrated support Kaspersky Lab to the channel makes the network of partners stronger each year. During the annual award ceremony, several partners have emerged for the success they have achieved.
In his presentation, Maximum Frolov mentioned strategies that have led the company and its associates to leading positions in emerging markets over the past few years. It also analyzed new trends and opportunities for even greater progress.
"We are no longer just a solution company anti-virus. We are a security solutions provider offering internationally recognized solutions up to the level of large organizations. As the demand for security solutions grows, we aim high. To ensure our future growth, we will strengthen the ecosystem of our associates, moving on to a new level of dedication and focus. This means that we will increase the level of support for sales and technical issues and help our partners develop our corporate security solutions, enhancing their capabilities and market presence. We know this is an important commitment for us, but we are ready to do it and we believe in it with passion. This means Partnership 2.0 for us, "he said Maximum Frolov, Managing Director of Kaspersky Lab for Emerging Markets.
