Η Mastercard will reportedly begin to uses selfies as a means of verifying payments. The "innovation" will pilot 500 users to use selfies, instead of the traditional card verification method.
The head of security productof MasterCard, Mr. Ajay Bhalla said that the new feature will be very popular among the youth.
Bhalla told CNN that Mastercard is working with all phone manufacturers to develop biometric innovation.
"The new generation, which uses selfies, I think will find it a lot of fun. "They will embrace new technology," he says.
The app they are preparing will seamlessly integrate checking multiple biometrics during one payments.
"You can choose to use your finger or your face."
Bhalla says the app will be released first in the US and soon will be available worldwide.
Users should keep their cell phones phones at their eye level, blink it once and they will give the command for the payment process.
This process is designed to frustrate obvious attacks where attackers could use a victim's photo to verify payments.
Bhalla states that the images and other biometric formats to be used by the application should be transformed into a form that can not be stored or transmitted by the owner's device.
Bhalla also said they are considering reconnaissance for verifying transactions by heartbeat or voice.
