Is Microsoft Clipchamp video editing in the browser?

iGuRu.gr > Is Microsoft Clipchamp video editing in the browser?

Microsoft’s latest acquisition could bring video editing to Microsoft Edge. The company has bought a startup called Clipchamp, which is known for its in-browser video creation and editing tool. In its announcement, Microsoft says that Clipchamp’s approach combines “the simplicity of a web app with the ability to edit video using the full computing power of a graphics processing unit (GPU)-accelerated PC.”

Clipchamp is aimed at non-professionals, people who do not have or do not know how to use specialized video software. microsoft clipchamp

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"Our mission is to empower anyone who wants to tell stories worth sharing with millions of people around the world. We will continue to make video creation even easier, more accessible and more fun," said Alexander Dreiling, CEO in a post announcing the acquisition.

Neither party has revealed the terms of their deal, but according to CNBC, Clipchamp said in July that it has 17 million registered users and an adoption rate of 54% year-on-year.

The service has seen a huge increase due to the 9:16 dimensions it offers, a dimension commonly used for stories on TikTok, Instagram and Facebook. Microsoft was one of its customers before the acquisition, along with Google.

Microsoft has not yet announced how it will make Clipchamp services available to its customers, but has called the tool a "natural application" for cloud-based productivity experiences through Microsoft 365, a company spokesman told CNBC. that Microsoft will add a process to convert existing Clipchamp users to Microsoft subscribers.