At an event in Los Angeles on Monday, Nokia announced the Ozo VR camera, and its price tag: $60.000. The company also announced that it is accepting pre-orders and that the cameras will begin shipping in the first quarter of 2016.
The camera first appeared in July, and is capable of shooting and transmitting live 3D and 360 degrees.
It has eight image sensors and an equal number of microphones, eliminating the need for montage. This allows preview in real time without the need to have the scenes processed.
Of course at this price, Ozo doesn't seem to be aimed at the general public, but at movie studios. It is no coincidence that presentation of the new device took place in Los Angeles.
However, Nokia plans to make VR technology more accessible to the general public as well.
Ramzi Haidamus, president of Nokia Technologies, announced at The Verge:
We will make Ozo available for rent in order to be affordable, and of course we need to start thinking about how we can make it more accessible to professional consumers. Such a version should have lower costs, and this is something that we need to start thinking straight away from the product line.
You are about to find on top of it pyramidin terms of quality. When a product is there (free translation) no drumming needed. You'll be able to simply take the device exactly as it is, stick it somewhere, press record, and let it write.
Let's say the new Nokia camera has a serious advantage over its opponents. Real-time preview of scenes. Time will show that the device will become the world standard for 360 camera cameras.