Netflix is starting to block the sharing of passwords in every market starting today, the streaming company said after a limited implementation of the block helped it sign up nearly 6 million new subscribers in the last quarter.
The company said it will begin blocking cross-house account sharing in nearly all of its remaining countries starting Thursday.
Netflix began to test the restraint last year, much to the chagrin of many subscribers, and expanded it to several other countries, including Canada, New Zealand, Portugal, Spain, and the US in 2023. In some of the aforementioned markets, Netflix allowed those sharing the same password to pay something extra to host their friends.
The company clarified that it will not bring any additional subscription option for customers in countries where it recently imposes account sharing restrictions.
“In these markets, we do not offer an additional membership option as we have recently reduced prices in many of these countries (for example, Indonesia, Croatia, Kenya and India) and demand is still relatively low in many of them, so we have a lot of space without creating extra complexity. Households borrowing Netflix will be able to transfer existing profiles to new and existing accounts.”
Yes and; we will download as we were downloading hahahaha