Why Facebook pays 19 $ billion to WhatsApp

Why Facebook will pay $19 billion for a application sending messages? The answer is very simple when you consider Facebook's efforts to date.

The social network has been trying for years to acquire access σε μια τέτοια υπηρεσία, αλλά δεν δείχνει ότι τα κατάφερε με την δική του εφαρμογή. Η εφαρμογή Facebook Messenger could not hit WhatsApp. WhatsApp has been a threat to Facebook since it offered free the same service as an easy-to-use app that had access to all their contacts. Access to all of the user's phone contacts was valued by Facebook at $19 billion.

[One_fourth]Access to all user's phone contacts has been valued by Facebook, 19 billions of dollars.[/one_fourth]WhatsApp application has a huge database of users from all over the world. It may not have caught the number of users that Facebook has, but let's not forget that it is a simple messaging app and not a social network. Currently WhatsApp app has around 400 million monthly active users and processes around 27 billion messages every day, which is very impressive in every way.

As mentioned above, much of the WhatsApp user database is international, and most of Facebook users come from the United States. This means that through this takeover, Facebook could win even more users from all over the world.

In addition, messaging tools have always been extremely popular. Smartphone applications that offer free Internet SMS have evolved and continue to evolve. Viber, Snapchat, and BBM are just some of the names like WhatsApp in the list of popular tools.

It should also be mentioned that WhatsApp was the only alternative to Facebook if it needed to buy a messaging app. Viber has already been sold, BBM is not being sold, and Snapchat has rejected them 2.180.000.0002.180.000.000 Facebook dollars.