For some time now, we are writing about Microsoft's new aggressive strategy to promote its products, especially for the upcoming Windows 10.
Windows is known to be Microsoft's greatest success. For the record, in October of 2009 the company reported that it sold more than 525 millions of licenses Windows 7, and about 75 million of these were sold in a 4 month period!
So investing in the software is a wise move by Microsoft, which sometimes, despite its experience, seems to be mistaken and unable to read the needs of the buying audience.
Examples of Windows Vista and the latest Windows 8, 8.1.
So the focus from Microsoft's new CEO Satya Narayana, was customer satisfaction. Along with the creation of the Windows Insider program, the company followed and follows a tactic of continuous publications that mention every change in its lines code of the operating system.
Millions of people read about the new Start Menu, in thousands of posts, when in fact there are from Windows 1.0, with a hiatus in Windows 8 and finally its reinvention in Windows 10.
A satisfied customer means sales. Sales are every company's vision, and of course the 2009 goal of 525 million sales couldn't stay the same in 2015. The company's goal for Windows 10 in 2015-16 is to hit 1 billion homea…
Ultimately, Narayana's new strategy, does it? And if it yields, can we imagine the size of Microsoft's sales, we common mortals?
In the figure below, you will see the real-time rally in the company's stock price after the RTM announcement.
