BitTorrent Now: BitTorrent looks set to expand its cloud services portfolio, with a multi-channel platform video transmission.
So the company today announced BitTorrent Now, a service streaming for ad-supported music and video. The new service will host content from content creators who sign up to the platform to distribute their work through BitTorrent Now.
The idea is that you will be able to discover independent and important artists on the platform and follow their content free across multiple devices. Except you'll have to put up with the ads. You'll also be able to pay for certain albums and videos to skip ads.
At the launch of the BitTorrent Now service, it will also be released applications for Android, iOS and Apple TV.
It will be interesting to see if BitTorrent can attract many artists to its platform and if it can keep it for a long time. The company reports that artists will earn 70 percent of advertising revenue in their videos. Those who choose to make their work behind paygates will earn 90% of content sales.
BitTorrent has the technology to make this project a reality. The hard part is creating a brand name that will have very good quality exclusive content and can attract a lot of people users because they can't find it elsewhere.
