Google continues to make changes to its algorithm, to great indignation for webmasters. After the recent Panda Update, Google is also planning to make some changes to the algorithm Penguin.
Penguin is the code name for Google's algorithm that attempts to reduce search engine rankings of websites that violate Google's guidelines by using artificial methods to increase the rankings of their webpages.
Instead, the algorithm Google Panda seeks to best rank websites that contain primary (exclusive) content (and not reposts), while at the same time reducing the rating, of low websites quality.
During Search Marketing Expo East, Gary Illyes, an internet analyst and internet engineer, said Google could start a new upgrade of the Renggin algorithm sometime next week, says Search Engine Land.
The specific information it is not something that should go unnoticed, since for a complete rewrite of the algorithm, Google has already been working for a year.
There may be some delays if they occur problems during essays, but if things go well, the update will be released soon enough.
Google promises that its new update Penguin will make the life of webmasters life a little easier while the users will enjoy it. Of course ordinary users will not notice any significant changes. Except now the company has changed everything.