Η συγκεκριμένη κίνηση σημειώνεται καθώς το LinkedIn επιχειρεί να «μεταμορφωθεί» από μία υπηρεσία που usested by people seeking and offering work in a more complete tool For professionals.
Entry into the Chinese market is attempted by the LinkedIn professional network, which launched a beta (beta) version of its website in Simplified Chinese.
Ο Τζεφ Γουάινερ, διευθύνων σύμβουλος του LinkedIn παραδέχτηκε σε δημοσίευση σε blog τη Δευτέρα ότι η εταιρεία θα πρέπει να λογοκρίνει κάποιο από το υλικό που θα ανεβαίνει από τους χρήστες, για να διασφαλιστεί η συμμόρφωση με τους κανόνες χρήσης του Ίντερνετ στην Κίνα, ωστόσο πρόσθεσε ότι τα benefits from said move is huge and committed to the transparency of the company's practices.
"The expansion of our service in China creates" difficult "questions, but it is clear that the decision to move forward is the right one," noted Wainer.
As reported by Reuters, LinkedIn is still in the acquisition stage permissionς λειτουργίας για τον εν λόγω site, η οποία θα προϋποθέτει τη διατήρηση servers στην Κίνα, οι οποίοι θα αποθηκεύουν data for its Chinese users.
The popular business network already has more than four million users in China using its English-language version. According to Weiner, the "Chinese" site will be able to help LinkedIn get in touch with 140 million professionals in China, providing significant growth opportunities for the company's audience.
This move is noted as LinkedIn attempts to "transform" from a service used by people looking for and offering work to a more comprehensive tool for professionals.
It is noted that popular social networks such as Facebook and Twitter remain blocked in China, which is the largest "Internet market" in the world, with 500 million users.
The features of LinkedIn's "Chinese" website include the inclusion of special features to meet the requirements of the public of the country: these include the incorporation of Weibo (Chinese Twitter service) into the platform, as well as the linking of the account with the WeChat messaging service.
Source: naftemporiki.gr