A few days ago we announced the new one ZUK Z1. ZUK is a start-up company actually backed by Lenovo. As we mentioned before recently announced its first smartphone.
But the most interesting thing is the fact that according to duration of the announcement, a very awesome prototype was presented.
As you can see in the photo below published by GizmoChina, Zuk presented the original of a smartphone that appears to have a transparent screen.
Thus texts and images appear on the screen, which due to their transparency, displays a see-through effect. We're not sure what usability a transparent screen could have, but one possible use for it could be with applications augmented reality.
Note that the original shown in the photo may actually be just a screen, without a device. The transparent screen you see above is not the first to appear. Earlier this year Samsung also introduced its own transparent screen.
The company did not announce whether and when we will see such a device on the market, but it is certainly a very interesting idea. We can not yet know its usability at a practical level, but as a teaser used by the newly established company seems to have worked very well indeed.