Facebook reported total revenue of over $8 billion, of which revenue from advertisements was $7,86 billion for the first quarter of the year, as well as an increase in quarterly profits of 76,6% ($3 billion).
2017 for Facebook so far is a good year after it has brought enormous revenue. 85% of total advertising revenue comes from mobile, from 82% that was the previous year. This proves that the company can and will make more profits from its mobile business, which investors fear is going to turn against the company.
The eMarketer research firm reports that Facebook is expected to generate revenue of 32 billion dollars in revenue from mobile ads for 2017, which does not seem to be too exaggerated if the company continues to maintain this trend.
Facebook's latest report also shows that the social network is still hugely popular, reaching its next milestone of 2 billion active users. users monthly. Right now, the company says it has 1,94 billion monthly active users, a number that is 17 percent higher than the same period last year. Given that there are an estimated 7,5 billion people on the planet, that means about a quarter of the Earth's population is on Facebook.
"We had a good start in 2017. We continue to develop tools to support a strong global community," Zuckerberg told investors.
Earlier today, Zuckerberg announced that Facebook will hire an additional 3.000 people to monitor content reporting across the platform, specifically live video, because as we have noticed in the news lately, the platform is being used to show live murders…
