This movement is noted as the LinkedIn seeks to "transform" from a service used by job seekers to offering a more complete tool for professionals.
Entry into the Chinese market is attempted by the professional network LinkedIn, which launched a test (beta) έκδοση της ιστοσελίδας του στα απλοποιημένα κινεζικά.
LinkedIn CEO Jeff Weiner admitted in a blog post on Monday that the company will have to censor some of the material uploaded by users, to ensure compliance with Internet usage rules in China, but added that the benefits of the move are huge and pledged to be transparent about the company's practices.
"The expansion of our service in China creates" difficult "questions, but it is clear that the decision to move forward is the right one," noted Wainer.
As Reuters reported, LinkedIn is still in the process of obtaining a license for this site, which will require servers in China to store data for its Chinese users.
The popular business network already has more than four million users in China using its English-language version. According to Weiner, the "Chinese" site will be able to help LinkedIn get in touch with 140 million professionals in China, providing significant growth opportunities for the company's audience.
This move is noted as LinkedIn attempts to "transform" from a service used by people looking for and offering work to a more comprehensive tool for professionals.
It is noted that popular social networks such as Facebook and Twitter remain blocked in China, which is the largest "Internet market" in the world, with 500 million users.
The features of LinkedIn's "Chinese" website include the inclusion of special features to meet the requirements of the public of the country: these include the incorporation of Weibo (Chinese Twitter service) into the platform, as well as the linking of the account with the WeChat messaging service.
Source: naftemporiki.gr
